Setting Up Your First Engagement Task in Under Five Minutes

Your first task doesn’t need to be complicated — it needs to exist. The fastest way to stall a launch is to spend a week designing the “perfect” campaign before anyone has earned a single point.

What you actually need

A task has three required parts: a type (share, comment, or like), a piece of content to point people at, and a deadline. That’s it. Everything else — recurring schedules, team-specific targeting, custom point weighting — is worth exploring later, once your team has seen the mechanic work once.

Picking your first content

Attach a LinkedIn post URL your team already knows — a recent company announcement, a product update, or even a well-performing post from a competitor’s industry that sparked good discussion internally. Familiar content lowers the “what do I even say about this” hesitation that stops first-time participation.

Setting a deadline that works

A week is usually the right window for a first task. Long enough that people aren’t caught off guard, short enough that it doesn’t disappear into a backlog. Once the mechanic is familiar, you can tighten this for recurring weekly tasks.

What happens after you publish

The task appears on every assigned employee’s dashboard immediately, with its point value and deadline visible before they start — so nobody has to guess whether it’s worth their time. Once someone marks it complete, points post immediately; there’s no batch processing to wait on.

Where to go next

Once your first task has run its course, look at completion data before creating a second one. If completion was low, the likely culprits are an unclear deadline or content that didn’t feel relevant — not a lack of interest in the programme itself.

---